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TRAVEL • MIDSIZE STYLE • UGC CREATOR
Content withtaste, substanceand a clearpoint of view.
I’m Jeni Betts. I create thoughtful travel, style and lifestyle content for brands that want to be part of real life—from a memorable hotel stay to a dress worth packing.

On cameranatural delivery
14/16midsize representation
5'10"tall-style insight
13+ yearsbusiness ownership
Available to travelbased in Des Moines, Iowa
Strategy, storytelling and real-world instinct.
I know how to turn a product benefit into a story people actually want to watch.
I bring the perspective of a talent strategist, business owner, creator, mom and frequent traveler. That mix helps me understand the brief, find the human angle and create content that feels specific, stylish, useful and believable.
I also publish Discover & Bloom ↗, a journal of thoughtful travel, good food and life along the way.
02 / SELECTED SOCIAL CONTENT
@GENUINELYJENI
Watch my work.
A few handpicked moments from my Instagram. Explore the posts and Reels below.
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FROM DISCOVER & BLOOM
Stories with a sense of place.
Selected independent editorial work from my travel publication. Real experiences, thoughtful photography and useful details.

Copenhagen, before the cruise
A firsthand city guide combining a hotel stay, family experiences and the details that make a short trip work.
Read the story ↗
Reykjavík, come hungry
An experience-led look at three food halls, with atmosphere, honest recommendations and a useful sense of place.
Read the story ↗For my latest style, travel and everyday-life videos:
Watch on Instagram ↗A CLEAR OFFER. A USEFUL DELIVERABLE.
Content with a job to do.
UGC VIDEO
Concepting, hooks, product demos, testimonials, voiceovers, unboxings and organic social content.
↗PAID-SOCIAL CREATIVE
Conversion-minded videos with alternate hooks, calls to action, raw footage and usage options.
↗UGC PHOTOGRAPHY
Natural product and lifestyle imagery for social, ecommerce, email and web.
↗CREATOR PARTNERSHIPS
Hotel stays, destination stories and travel-product campaigns, with content and posting agreed to fit your brief.
↗SIMPLE TO START. BUILT TO SCALE.
Choose the shape.
We'll tailor the scope.
ONE STRONG STORY
A focused concept for one product, one audience and one clear action.
CAMPAIGN BUNDLE
Multiple concepts or hook variations designed for testing and longer campaign life.
ONGOING CONTENT
A dependable monthly rhythm for brands that need fresh, credible creative.
Need pricing? Rates are tailored to deliverables, usage, timeline and exclusivity.
Request current rates ↗Easy from
brief to done.
ALIGN
Goals, audience, deliverables, usage and brand guardrails—clear from day one.
CREATE
I concept, film and edit for the platform while keeping the delivery unmistakably human.
DELIVER
Organized, polished assets arrive ready for your organic or paid campaign.
YOUR CUSTOMER DESERVES TO SEE HERSELF